Startup Funding Espresso How To Write the Subject Line
How To Write the Subject Line Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In emailing an investor the most important line is the subject line. This gets read by every recipient even if they don\u2019t open the email. To make the best subject line consider the following: Draw from your research of the investor and include key points that are relevant. Include the name of your company and what it does such as \u2018Merexis launches first to market a medical device.\u2019 If the investor funds recurring revenue startups, then include recurring revenue in the subject line. Demonstrate a milestone in the subject line such as \u2018Hit $10K MRR revenue.\u2019 Focus on key wins that resonate with investors such as increasing revenue, hiring a team member, or closing a lead investor. Investors scan subject lines for what may be familiar or relevant to them. If you have a referral call out the name of that contact. Keep it short and to the point.\xa0 Long subject lines may not get read. Avoid the funny and cute as this is a business email and not ad clickbait. Keep the subject line descriptive and avoid filler words. Avoid generic phrases and make each word descriptive. The goal is not to tell the investor everything but rather pique their interest so they open the email to find out more. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\u2019s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .