Startup Funding Espresso How To Launch B2B Marketplaces

Published: July 17, 2023, 10 a.m.

How To Launch B2B Marketplaces \xa0 Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. \xa0 In addition to B2C marketplaces, there are B2B marketplaces that are gaining rapid adoption. \xa0 To launch a B2B marketplace consider the following tactics: \xa0 Find participants who are not monetizing their value and help them capture it through a marketplace. \xa0 Look for disruptions in the marketplace or economy as an opportunity to launch a B2B marketplace. \xa0 Start with niche segments to gain traction and awareness before moving to core products. \xa0 Look for markets that are highly fragmented as these are easier to install a marketplace business. \xa0 Provide no-cost or low-cost access to the marketplace so users can try it out. \xa0 Provide cybersecurity and identity checks as businesses care a great deal about who they interact with. \xa0 Provide consulting services in addition to the marketplace product. \xa0 Design your technology into the B2B business so it\u2019s easy to use and hard to replace. \xa0 Focus on new products and services rather than existing ones as it will be easier to set up a flow of business. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\u2019s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .