Startup Funding Espresso -- Diligencing the Demand
Diligencing the Demand Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In diligencing the demand for a startup\u2019s product, here are some key points to check: Is the product a nice to have or a must-have? For customers buying the product, assess their budgets. Do they have deep pockets, or do they have average pockets? Assess their place on the technology curve. Do they lead the way, or do they follow the masses? Ask similar companies what they think about the product and if they would buy it. If no, ask why? From this information, you gain an understanding of how well the product works and how customers view it for their business.\xa0 You can then estimate the serviceable market size for the product.\xa0 Contact existing customers and ask about their need for the product and how well it works for them. This is particularly important for freemium products in which the user is not a paying customer.\xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0 For Feedback please contact info@tencapital.group\xa0\xa0 Please , share, and leave a review. Music courtesy of .