Startup Funding Espresso Build a Moat
Build a Moat Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Warren Buffet once said, \u201cI look for economic castles protected by unbreachable moats.\u201d In the startup world, investors look for a competitive advantage that can build a moat around the business. "Me too" businesses are difficult to fund because anyone can start one and compete. To build a moat around your business consider the following: Build switching costs into your product to make it more sticky. Create a brand that attracts others and is different from the competition. Scale quickly to leave the majority of competitors behind. Size can provide a decent moat once you have some scale. Distribution can be a moat to provide more products and more revenue. Network effects can provide a moat as the network generates additional revenue and decreases costs. Technology can provide an advantage if the user finds value in it.\xa0 The moat should not be easily duplicated because over time other startups will do so. Moats should be considered from the getgo as it will increase as the startup grows and scales. \xa0 Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. _______________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .