Branding for Your Group Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. In running an angel network, it\u2019s important to establish a brand for the group and promote it. A brand makes your group look bigger.\xa0\xa0 There are many funding sources in the market, and a brand helps your group stand out from the crowd. A brand helps build trust.\xa0\xa0 It is the promise you are making to the investors and startups you serve. A brand helps people remember your group. It\u2019s difficult to grow your network if no one can remember your name. A brand helps attract investors. Investors want to belong to a group that stands for something. Finally, a brand helps attract startups. Startups need to recognize your group as a viable source of funding for their company.\xa0 A brand consists of a unique name, a logo, a mission statement, and a mantra. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .