Startup Funding Espresso -- Best Practices for Writing an Elevator Pitch

Published: June 30, 2021, 11 a.m.

Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. The elevator pitch is a key tool in your fundraise. Here are some best practices to make your elevator pitch a success: Before delivering your pitch, learn something about your audience. What are their careabouts? What motivates them? Customize your pitch for your audience. Don\u2019t try to tell them everything, instead, tell them just enough.\xa0 Focus on the benefits of your product or service and not the features. Capture their attention with a question or problem description. Describe your solution in one sentence. Set up for the follow-up by offering to send them more information or set up a call to discuss in more detail. Write out your elevator pitch and replace the filler words with more descriptive words. Wordsmith the pitch so it\u2019s tight and flows well. Practice it so you know it by heart and can customize it when necessary. It\u2019s important to take time to craft a good elevator pitch. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding.Let\u2019s go startup something today. ___________________________________ For more episodes from Investor Connect, please visit the site at: \xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0 For Feedback please contact info@tencapital.group\xa0\xa0 Music courtesy of