Spend Time with them First
Before the fundraise, startups should spend time with the investor first. It\u2019s less about the amount of face time and more about the number of interactions over the phone, email, in person, and otherwise. It\u2019s best to connect with investors before you start your fundraise so you have a basic relationship established.\xa0\xa0 You can use the approach \u201cI\u2019m not raising funding now, but I will be in six months\u201d to open the dialog. Then, spend the next few months getting to know them and updating them on you and your deal. Investors are interested in knowing about not just the product you are building, but also the team you will assemble. With most VCs, their diligence process focuses heavily on the team. So, you want to use your time showcasing what great things they can do.\xa0 The more that investors see you making good decisions in this phase, the faster your fundraise will go in the next one. Thank you for joining us for the Startup Funding Espresso where we help startups and investors connect for funding. Let\u2019s go startup something today!