Investor Connect - How to Raise Funding 20
In this episode of Investor Connect, Hall T. Martin engages with Marie Wise, Chief Innovation and Partner of WiGL, to explore the company's journey in wireless power and their shift towards saltwater-generated power batteries. Marie discusses the challenges faced in raising over $11 million in four years without launching a product and shares insights into redirecting the company's focus towards consumer markets like camping and disaster relief. \xa0 Marie highlights the obstacles encountered due to divergent opinions within the team, where ex-military members prioritize Department of Defense contracts over venture capital funding. This misalignment hindered product development and market entry. The discussion underscores the importance of focusing on consumer markets and engaging anchor clients to drive product development. \xa0 The conversation underscores Investor Connect's role in assisting startups like WiGL in refining market strategies, identifying anchor clients, and preparing for investor engagement. Hall outlines Investor Connect's approach to fundraising campaigns and the importance of aligning valuation with market realities, ultimately aiming to facilitate tangible progress and product launches within defined timelines. \xa0 Visit the company , or their Instagram - or LinkedIn \xa0 \xa0 ___________________________________________________________________ For more episodes from Investor Connect, please visit the site at: \xa0\xa0 Check out our other podcasts here: \xa0 For Investors check out: \xa0 For Startups check out: \xa0 For eGuides check out: \xa0 For upcoming Events, check out \xa0\xa0 For Feedback please contact info@tencapital.group\xa0\xa0\xa0 Please , share, and leave a review. Music courtesy of .