Episode 2: It's About Values
At Trader Joe\u2019s, values aren\u2019t just great deals on great products. They\u2019re also the values we live by, every day in every neighborhood store. We\u2019ll share the ways we put those values into practice when we take you inside our (top-secret) Tasting Panel, where decisions are being made about what products to put on Trader Joe\u2019s shelves. Then, Joe himself (yes, there is a Trader Joe) helps explain how it all began\u2026 including why we wear those oh-so-stylish Hawaiian shirts.