Episode 1: It's About The Products
People can\u2019t stop tasting them and talking about them. What makes Trader Joe\u2019s products so different? How does an idea go from being one of our new discoveries to one of yours? Meet the person with the best job at Trader Joe\u2019s (or maybe anywhere!), traveling the world in search of new flavors. What went wrong (and turned out right) when we introduced Mandarin Orange Chicken, among our most popular products ever. How a customer got a laugh from our CEO and changed the way we sell bananas. What\u2019s NOT in Trader Joe\u2019s products?
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