Inside Industry with IREO is joined by Joe Harding, a professor of physiology and neuroscience at WSU and co-founder of Athira Pharma. His primary work focuses on treatment for neurodegenerative diseases, such as Alzheimer\u2019s and Parkinson\u2019s disease. These small molecules\u2019 main targets are HGF/MET, which are growth factors that can help stimulate new connections, produce new neurons, and protect nerve cells from damage. Harding states \u201cthere isn\u2019t a single disease that couldn\u2019t be improved with a drug that either activates one or more growth factors or drug that inhibits one or more growth factors.\u201d Currently, Athira Pharma has been running a clinical trial with Alzheimer\u2019s patients and may be in their final testing stages of the small molecule therapeutics. Athira\u2019s goal is to improve the lifestyle of Alzheimer\u2019s patients and potentially to keep them out of assisted living longer. This could be the first regenerative drug to hit the market.