28. Bringing Electrolux into the Digital Era with Connected Appliances
Vanessa Butani, Director of Strategy & Ecosystems at Electrolux, sat down with us at the Innovation Roundtable Summit 2017, to discuss her view of leading an organization through digital transformation. Based on her experience with connecting Electrolux\u2019s appliances, she shares her insights on customer-centricity, collaborative product development, and how to think about new digital business models.