Prerna Malik, How to Write a Compelling and Sales-Boosting Copy - InnovaBuzz 265
In this episode, I’m really excited to have as my guest, Prerna Malik, co-founder of Content Bistro, where together with her team, she crafts content, copy, and social media strategies that pack a powerful punch. Prerna's superpowers are creating psychologically compelling, sales-boosting copies for both product-based businesses and info products, such as eCourses, turning casual browsers into raving fans, and crafting search engine optimized, engaging articles and blogs, turning even the blandest topic into a rich and flavour-filled optimized piece of content. In our discussion, Prerna and I talked about: How to write copy that will connect with her clients' prospect and start a human connection Beginning your writing with the end goal that you want to achieve It's called SOCIAL media not selling media! Listen to the podcast to learn more. Show Notes and Blog The Podcasts See omnystudio.com/listener for privacy information.