Christina Torres, How to Write a Fascinating Copy That Makes a Difference - InnovaBuzz 307
In this episode, I’m really excited to have as my guest, Christina Torres, copywriter and content creator, Chief Creative Officer at Run & Tell That and co-host of the Bagels & Plantains Podcast. Christina believes that every entrepreneur and small business has a unique and fascinating story to tell. She helps turn out the messages and turn up the conversions you've always wanted to, but haven't had the time to. In our discussion, Christina talked to me about: Talking to people who you want to serve and providing what they want (not what you want for them) Some tips for writing how you speak - your authentic, unique voice The importance of having empathy with your audience Listen to the podcast to learn more. Show Notes and Blog The Podcasts See omnystudio.com/listener for privacy information.