RISE OF NIGHTWEAR AS FASHION
The era of coronavirus has taught all of us how to make the best out of waste. The pandemic hit, and all of us turned into DIY kings. This whole culture of DIY has brought a revolution to how the world looks at fashion. Being at home 24/7 to save ourselves from the deadly catch of the virus, self-grooming has been long forgotten. From getting ready for work at 7 am, to barely waking up to attend board meetings in our pyjamas, we all have faced the consequences.
\nAccording to statistics, an average woman spent around 12 hours per week, deciding what to wear. But reality check, none of us have taken off our loungewear even since the pandemic hit. This new phase of life has bought in a lot of changes, some for good and some not for the best. However, one thing that has peaked its game is nightwear fashion. According to the urban dictionary, nightwear fashion or pyjama fashion refers to styling your night suits, to make them look good enough for day wear. This broad spectrum of fashion has measured several distances in the fabrication industry. From pyjama business wear to even pyjama party wear, the community has tried it all. This shows the different broad horizons in which fashion could unknowingly spread.
\n