189 The Reinvention of a Brand: Vidal Sassoon Enters a New Era
As many of you may know, my hairdressing background started with a 10-year stint at the Vidal Sassoon salons and schools in London before I went off to do my own thing. \xa0 Whether you worked at Sassoon or not, most hairdressers are interested in how the brand has evolved during its 65-year journey (which is a major feat in itself!). \xa0 Vidal Sassoon changed the way the world looks at and works with hair. But every bit as important as that fact is that he showed that being open to adapting to change is essential if you want to survive, not just in hairdressing but in any business. \xa0 Over the last few years, the Sassoon brand has continued to evolve, and they recently announced that some big and exciting developments are going to be taking place in the company. \xa0 My guest on today\u2019s podcast is my good friend and former colleague Mark Hayes, who is the International Creative Director at Sassoon, and he is going to tell us all about the next stage in the evolution of the Sassoon brand. \xa0 For full show notes, links and resources mentioned visit:\xa0https://growmysalonbusiness.com/podcast/189/ \xa0 Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!\xa0 They do matter in the rankings of the show and help other people find my podcast. I also love to hear what\u2019s been helpful and what you love about the podcast!\xa0 Just\xa0click here to review,\xa0scroll to the bottom, tap \u201cRatings and Reviews\u201d tap to rate with 5 stars and \u201cWrite a Review\u201d and let me know what your favourite part of the podcast is. Thank you for your support! And finally, don\u2019t forget to subscribe to the show to get automatic updates. Got a question you want answered on the podcast? DM me your question over on Instagram or just come on over to connect at:\xa0https://www.instagram.com/growmysalonbusiness/