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Many people open a salon with a dream to grow it into a big business. Unfortunately, only very few achieve that dream.\xa0 In today's hairdressing industry there has been a growth in the independent stylist. The salon suite, The booth renter. The freelancer. The business unit of 1. But that business model certainly isn\u2019t for everyone. You can still build a brand, create a career path, and offer training and benefits and an amazing workplace culture that gives people a place to belong that is bigger than just them. My guest on today's podcast has done that and so much more. He is David Wagner; hair stylist, artist, entrepreneur, educator, author and founder and owner of JUUT Salons. \xa0 In today\u2019s episode we discuss: What it takes to build a successful salon brand The meaning of being a \u2018day maker\u2019 Creating salon culture\xa0 The Covid impact \u2026 \xa0 And so much more! \xa0 In this Episode: [03:13] David shares an overview of his journey from one of the very first Horst Rechelbacher scholars to the founder and CEO of Juut Salonspa. [12:45] How David transformed a last-place salon into a first-place salon.\xa0 [15:02] The serendipitous moment that David decided to open his own salon, and the growth that his business experienced in its first 3 years. [17:05] Why David recommends either having one salon or more than two, and growing through acquisition rather than building from the ground up.\xa0 [23:34] The key to successfully running salons across multiple states.\xa0 [27:24] David shares the experiences which inspired Daymaker Movement, and his book, Life As a Daymaker. [36:36] What David has learned about the value that the hairdressing professional brings to people\u2019s lives.\xa0 [41:22] How David created (and maintains) a thriving employee-based culture in his salons.\xa0\xa0 [55:03] Why David refers to his salons as a collection rather than a chain.\xa0 [57:14] The percentage of revenue that David considers to be a good profit (and why this has gone down over time). [1:01:11] David\u2019s suggestion for measuring retail sales.\xa0 [1:04:10] An overview of the payment structure at Juut.\xa0 [1:06:05] David shares his thoughts on the evolution of the salon suite model.\xa0 [1:09:57] The impact that the Covid-19 pandemic has had on David\u2019s business. [1:14:44] What David believes to be his greatest strengths, the lesson that he would like to pass onto future generations of hair stylists, and what he wishes he was better at. [1:21:43] Traits that David believes make for a good leader. \xa0 Thanks so much for joining me this week. If you enjoyed this episode, please leave a review. Ratings and reviews are extremely helpful and greatly appreciated!\xa0 They do matter in the rankings of the show and help other people find my podcast.\xa0 I also love to hear what\u2019s been helpful and what you love about the podcast!\xa0Just\xa0click here to review,\xa0scroll to the bottom, tap \u201cRatings and Reviews\u201d tap to rate with 5 stars and \u201cWrite a Review\u201d and let me know what your favourite part of the podcast is. Thank you for your support! Special thanks to David for sharing his insights with me for this week\u2019s episode. Until next time! Antony \xa0 Links and Resources: Grow My Salon Business\xa0 Website\xa0|\xa0Facebook\xa0|\xa0Instagram Juut Salonspa Website | Instagram | Facebook David Wagner\xa0 LinkedIn | Instagram Daymaker Movement Website | Facebook | Twitter | Podcast Life As a Daymaker Book