Reinventing the Post-COVID Gala Format
Hosts:\xa0David Adler, Lilian Shen
Guest:\xa0Shelly Tolo
Sponsored by\xa0CORT Events, this episode of GatherGeeks is part of our \u201cRoyal CORT\u201d podcast series, which includes insightful convos with top event and experience designers. BizBash founder and chairman David Adler and CORT Events' director of marketing Lilian Shen sit down with Shelly Tolo, president of\xa0Tolo Events LLC\xa0in Seattle. The group traces Tolo's history in the industry, ranging from her high-school days as a synchronized swimmer to her time as a development officer for nonprofits. She shares what works in nonprofit events and gala fundraisers now, particularly in terms of design and decor\u2014and why she's on a mission to end the 10-top table format. This episode is a must-listen for anyone hoping to reinvent the traditional gala fundraiser in a post-COVID world.