A mentor who I loved and respected sat me down for a chat and said, I love your work, Reina but I feel like I know nothing about you. I feel like you don\u2019t share ANYTHING about what\u2019s going on. Your brand is consistent and it\u2019s pretty but where is REINA?
If you\u2019re anything like me, you struggle with being \u201cin front of the camera\u201d so to speak in your business. It\u2019s much easier to hide behind the brand and put on the professional front.
Today I\u2019m sharing why you should be sharing more about you in your brand and 3 tips for how to do it without having to be #authentic.
You should be the face of your brand because it creates connection in a way that makes you a relatable human. But you \xa0might fear, like I did at the beginning, wouldn\u2019t people think I was unprofessional if I wasn\u2019t this \u201cbig business\u201d and I admitted that I was a one-person shop?
Nope! In fact, as a small business, you should use this to your advantage.
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