The Next Wave of Beauty Tech with Guive Balooch
Can technology help make the beauty industry greener? How do brands innovate without over-engineering? What are some practical ways Big Beauty can use artificial intelligence? We\u2019re talking with Guive Balooch, L\u2019Or\xe9al\u2019s Global Managing Director: Augmented Beauty and Open Innovation, about all that and more. You\u2019ll hear about a speedy hair dryer that causes less damage and can save you almost $400 on your yearly electric bill; a gadget with oscillating bristles that makes at-home hair dyeing easier; a salon showerhead that cuts water use by 69 percent; and other highlights from CES, the Consumer Technology Association\u2019s annual trade show.
- Products mentioned in this episode: shopmy.us/collections/363177
- Episode recap with links: fatmascara.com/blog/guive-balooch
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