How the ‘Veggies Made Great‘ Brand was THE Plant Based Before it was “cool”
Elliott Huss, the CEO of New Classic Cooking, parent company of Veggies Made Great that showcases veggies as the first and main ingredient in the complete product line which includes muffins, frittatas and veggie cakes joins Enterprise Fit Radio.
Listen to host Eric Dye & guest Elliott Huss discuss the following:
* Tell me about your brand Veggies Made Great as a leader in Veggies First, Plant Based foods?
* How did you get your start?
* How did the product line rise to the top of “healthy” frozen food?
* Tell us about the product line?
* Where are the products sold?
Elliot Huss was one of the original founders of New Classic Cooking since its inception in 2004 which originally focused on frozen and refrigerated foods for the Kosher market. In 2008 the company launched the brand Veggies Made Great which was originally introduced as Garden Lites. During that time Elli has led the company to great success with the Veggies Made Great brand making it an industry groundbreaker for healthy frozen and refrigerated foods, thus making plant-based solutions easier for every consumer, during any occasion.
The Veggies Made Great brand showcases veggies as the first and main ingredient in the complete product line which includes muffins, frittatas and veggie cakes. Under his direction Veggies Made Great has becom the leader in unique veggie-rich foods, of the highest quality, that are remarkably delicious and nutrition. In 10 years Veggies Made Great has gone from limited retail distribution to national distribution in most major retailers and at www.thehealthfoodstore.com as well as at www.veggiesmadegreat.com.
Prior to joining New Classic Cooking, Elli was at Agri Processors. He has a degree in Business from Brooklyn College.
Website: www.veggiesmadegreat.com
Social Media Links:
Facebook: facebook.com/veggiesmadegreat
Instagram: instagram.com/veggiesmadegreat
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