Who Are The Ubers of Energy & How Do They Create Brands?

Published: Jan. 5, 2016, 7:21 p.m.

b'In this podcast, Fridrik Larsens, CEO of Larsen Energy Branding--likely the first CEO in the world to get a Ph.D in energy branding\\u2014defines energy branding and explains why many companies are doing a bad job of establishing a clear, consistent and compelling brand.'