334 : Noam Gordon Using Micro Influencers to grow your Amazon Private Label Brand

Published: Aug. 30, 2018, 3 a.m.

b"NG has figured out what it takes to be a character. Oh and he has figured out that a character is what it takes to get recognized in today's social media world. Great discussion abut how to find the right group to help your brand. Surprisingly it might not be the super mega insta-famous types who you automatically think of. More likely the person might have a lot more in common with you than you realize.

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Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)

NG:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:00:00\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 It's got to be aligned with you, it got to be someone that will have a heart

NG:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:00:05\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 for, for your,

NG:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:00:07\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 for what you do otherwise, but everyone can tell that they don't have a heart and they don't have alignment with what you do.

Cool voice guy:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:00:14\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Welcome to the ecommerce momentum where we focus on the people, the products, and the process of selling. Today. Here's your host. Steven Peterson.

Stephen:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:00:28\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Yeah, this is going to be a good episode. Hey, just wanted to jump in with a couple of things. There's a couple notes about some things going on with Andy and myself at our warehouse. Some opportunities to work with us. I'm going to get them in a second, but first up, man, I'm, I've kind of mentioned something. I hope you've saw this. Um, one of my sponsors, seller labs was recently honored as one of the top companies, the top fastest growing companies in the United States. And they looked at the top 5,000 and these guys didn't make, you know, number 4,000 or 3000 or 2000 or 1000 or 800, 500. Now they've made the $148, I think it was. I mean, just imagine that what's it take to be number 148 out of 5,000 that were recognized and you know, it's just an honor to be recognized now to be 148.

Stephen:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:01:19\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 It's a big deal and you know, I know, yes, they pay me and all that kind of jazz, but again, you hear me talk about consistency over time and when you see a company that's doing these kinds of things, it takes really strong leadership. When you, when you hire services that we all pay for service, I've got a lot of them and when I recommend a these companies that I recommend, it's because I use their services right over time. What I love is this is you go to an event and there's jeff or tyler, one of them are always our ed are always at the event because you can go and give them feedback, right? Feedback genius gets better because you give them feedback and they help improve the product. They're always at every event and they're willing to talk with you. They're there to talk to you.

Stephen:\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 00:02:00\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 How many companies d..."