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7Up and March Madness DNW Podcast #228
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Hear the story of 7Up.com\\u2019s launch in March Madness 1996. My guest on today\\u2019s program created the original 7up.com website when he was in his early 20s working at an advertising agency. Archie Smart was fresh out of school when he pitched the soda maker on a campaign to drive people to 7up.com during March [\\u2026]
\\nPost link: 7Up and March Madness \\u2013 DNW Podcast #228
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