DMT 191: US Sales, MCNs, Ariana Grande breaking Twitter, Taylor Swift's editoria

Published: July 10, 2014, 7:48 a.m.

b'This week on Digital Music Trends it was a real pleasure to welcome\\xa0Theda Sandiford, VP of Digital Marketing at Republic record, and\\xa0Dave Haynes, Head of Business Development at\\xa0Makeshift.io, to the show.

We chat about:\\xa0- The latest figures released by Nielsen Soundscan on US music sales for the first 6 months of 2014

- The evolution of MCNs and Rightster\'s acquisition of Base79 for \\xa350 million
- Ariana Grande\'s campaign which recently drove over a billion Twitter impressions in 24 without spending any money on advertising
- Makeshift.io and Dave\'s interest in tech startups related to music creation
- Taylor Swift\'s editorial on the future of the music industry, reactions?
- Samsung pushing hard on Milk with slick advert, reveals the app reached 2 million downloads
- RapGenius closing a deal with Warner/Chappell: with all three major publishers signed, what next?

Thanks as always for tuning in and I hope you enjoyed the show, have a great week and \'till next time!

Andrea Leonelli
http://www.digitalmusictrends.com
http://www.twitter.com/digimusictrends'