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b"Interview w/ Trevor Sumner CEO at Perch Interactive. Previously Trevor was the President, CMO and CoFounder of LocalVox, a local social & mobile marketing platform for local businesses that was named one of the top startups in NYC by Business Insider, Forbes and Huffington Post, & was acquired by The Blackstone Group. Trevor is a NYC-based entrepreneur, product and marketing executive and recognized startup advisor and angel. We discuss growing up in NYC, tips for the hiring process with 'TopGrading', growing startups, being methodical, the company culture at Perch and words to live by aka the Trevorisms. Also Trevor tells a few great stories that include a live or death situation while scuba diving in Antartica. Perch is the leader in interactive retail marketing technology with proprietary 3D sensing technology and cloud platform enable traditional retail displays to detect and react whenever a customer approaches, touches or picks up a product - and deliver an experience that surprises and delights. www.perchinteractive.com Trevor on Social Twitter: @TrevorSumner Ense: @TrevorSumner http://www.accessoriesgal.com/"