Why Schumacher Is a 128-Year-Old Startup

Published: July 20, 2018, 10 a.m.

Driven by KPIs and constant product launches, Schumacher operates more like a 128-year-old startup than a legacy brand. That\u2019s no coincidence, explains Schumacher CEO Timur Yumusaklar and Creative Director Dara Caponigro in this week\u2019s episode. The venerated fabric brand, which houses greats from Frank Lloyd Wright and Josef Frank to Miles Redd in its archive, remains confident in it\u2019s identity yet understands that moving with the times is essential.\xa0This episode is sponsored by Fuigo.