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Album 6 Track 12 - What\'s Poppin? The Return of Obey Your Thirst
What\'s Poppin\' Brand Nerds?! As you know, our own host, DC Cobbin, was on the original Sprite team that launched the iconic Obey Your Thirst campaign...and after 24 years, it\'s BACK. We have the OG team members in the building, including Michael Guth, to provide their insight on the return and insider knowledge\\xa0of what it took to bring the original campaign to life with basketball legend Grant Hill.\\xa0
Here are a few key takeaways from the episode:
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