Academy Award Theater - A Star Is Born (06-29-46)

Published: Sept. 26, 2009, 11:10 p.m.

b'Academy Award Theater - Stars and movies with Oscars were the idea - in most cases, the movie stars recreated their academy award roles for the show, or in other cases, fine actors played the parts and gave it a different character. Both ways make for great radio drama and first class Hollywood motion picture star entertainment. The Lux Radio Theater had been doing this kind of radio show in the grandest manner for many years, but sponsor Squibb had the hubris and deep pockets to take on the competition by doing Academy Award Theater right after the Second World War. The year 1946 was pre-television, and so movies were still the major American visual art form, with radio the other popular network entertainment. In this final pre-TV time, Academy Award Theater was thought of as a premier radio production, a wow show, much like CinemaScope was to be in the 1950\'s when Hollywood felt the box office blow of early TV.All text on OTRCAT.com are \\xa92006 OTRCAT INC - All Rights Reserved. Reproduction is prohibited.

THIS EPISODE:

June 29, 1946. CBS network. "A Star Is Born". Sponsored by: Squibb Drugs. A Star Is Born (1937) is a romantic drama film produced by David O. Selznick and directed by William A. Wellman, with a script by Wellman, Robert Carson, Dorothy Parker and Alan Campbell. It stars Janet Gaynor as an aspiring actress who travels to Hollywood to become a movie star. Other members of the cast include Fredric March, Adolphe Menjou, May Robson, Andy Devine and Lionel Stander. Vicki Lester, played by Janet Gaynor, meets actor Norman Maine (Fredric March) and they marry but soon after his career develops difficulties while hers flourishes.

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