BROADCASTS.com

PR mercenary Phil Elwood chats with Trey Elling about ALL THE WORST HUMANS: HOW I MADE NEWS FOR DICTATORS, TYCOONS, AND POLITICIANS. Topics include:

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• The book's origin (0:00)
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• His start in DC (2:31)
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• Sinking bodies (5:32)
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• Exploiting the airline industry (9:56)
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• Helping the Gaddafis (13:13)
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• An assist for Qatar's World Cup bid (17:34)
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• Sportswashing (21:31)
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• Any press is NOT good press (25:25)
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• "Let's go, Brandon" (27:29)
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• A visit from the FBI (30:11)
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• Linkedin (36:33)
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• "Start with the crazy. I'll rein you in." (38:08)
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• Phil's proudest assignment (45:14)
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• The meaning of "power" (48:17)
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• The meaning of "truth" (50:22)
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• How writing this book helped him personally (56:58)
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