This week\u2019s interview is with Utah-based wildlife artist Joel Pilcher. His charcoal drawings are incredibly realistic, but the thing I loved most about this interview was hearing how much of a marketing guy he is.
\nI\u2019m going to spoil this interview for you a little bit to give you the details of Joel\u2019s backend systems because that\u2019s what I was really curious about when questioning him. About 90% of Joel\u2019s income comes from print sales through Printify. He markets, advertises, and asks his customers to buy his products. Pair those business efforts with an outstanding art product, it\u2019s no wonder he\u2019s killin\u2019 it with sales.
\nJoel\u2019s doing what he loves and making great money to support his wife and 5 kids.
\nAlso, a little tip that he shared with me after we stopped recording, he runs print sales (20% off prints) to launch every single new painting he puts out and he\u2019s done it so consistently that his customers look forward to it. There\u2019s so much to gain from listening to this chat, so let\u2019s get to it.
\nLet me know what you think of this week\u2019s episode with Joel Pilcher.
\nBy the way, I\u2019m offering a special holiday promotion to join the Academy FREE for the entire month of December: www.ArtistAcademy.co
\nJoin today and pay nothing to learn the 4th quarter sales strategies to help boost your holiday sales!