Navigating Instagram & Pricing Your Art
Episode 17: Welcome to this week\u2019s episode of Art Is... a podcast for artists. In this 2nd part of Isotta\u2019s conversation with Gisela A. Lazarte, a Venezuelan abstract painter based in NYC, Gisela shares her advice on utilizing social media, pushing your boundaries, and attaching a price to your artwork early on.\xa0
Social media opens the door to both positive and negative influences. To get the most out of the social experience, to reach a wider audience and connect with them directly, find what you\u2019re comfortable with sharing and put more of it out there. Take breaks often and try scheduling posts in advance.\xa0
For Gisela, her largest goal in the art business is to keep pushing her boundaries, stay independent, and participate in more residencies to get the most out of experiencing art in person. Her hope for the art world is for all artists to have more control over their careers and for more collaborative relationships among artists to be born.\xa0
Join Isotta on today\u2019s episode as Gisela breaks down how to attach a price to your artwork and why it is so important to think about it in the early stages of the creative process.\xa0
* Opening clip by\xa0Creative Career Coach Lauryn Hill\xa0
Learn more at:\xa0www.curatedsplash.com
IG:\xa0@curatedsplash
Book your free career clarity session: lauryn@curatedsplash.com
Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Stitcher, or on your favorite podcast platform.
Topics Covered:
- A habit of putting more out there creates community and makes it more accessible
- Goal of social media is to reach a wider audience and connect with people more directly
- Balancing offline and online in the art business
- How to price artwork, where to start, and how to keep it consistent
- Artists to have more control on their careers and to build a stronger community
Guest Info:
Connect with Gisela A. Lazarte on Instagram, on her website, or via email at hello@galazarte.com.\xa0
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