The Science-Based Tactics of Persuasion with Daniel Pink

Published: March 20, 2024, 9 a.m.

#162: Bestselling author Daniel Pink shares science-based tactics to become a better persuader, whether its to sell a product, motivate yourself, or write an email pitch. This episode also addresses the misconception of coercion as persuasion, the significance of information asymmetry, strategies for handling rejection, the surprising truth about extroverts in sales, and so much more.\nDaniel Pink\xa0is the author of several provocative, NYT bestselling books about business, work, creativity, and behavior. His books have won multiple awards, been translated into 44 languages, and sold millions of copies around the world.\nLink to Full Show Notes: https://allthehacks.com/daniel-pink-persuasion\n\nPartner Deals\nLMNT:\xa0Free sample pack of my favorite electrolyte drink mix\nNetSuite: Free KPI checklist to upgrade your business performance\nVuori: 20% off the most comfortable performance apparel I've ever worn\nIndochino: 10% off my favorite bespoke suits and shirts (with code ALLTHEHACKS)\nPique Tea:\xa015% off delicious teas + a free quiver with 12 tea samples\nMasterClass: Learn from the world's best with 15% off\nFor all the deals, discounts and promo codes from our partners, go to:\xa0allthehacks.com/deals\n\nResources Mentioned\nDaniel Pink:\xa0Website\xa0|\xa0LinkedIn\xa0|\xa0Twitter\xa0| Newsletter | Podcast\n\nBook: To Sell is Human\n\n\nThe Washington Post Column: Why Not\n\n\nMasterclass: Daniel Pink Teaches Sales and Persuasion\n\n\nAmanda Ripley: High Conflict\nRobert B Cialdini: Influence, New and Expanded: The Psychology of Persuasion\nAll the Hacks:\n\nEpisode #40: The Power of Regret, Motivation and Good Timing with Daniel Pink\n\n\nLeave a review:\xa0Apple Podcasts\xa0|\xa0Spotify\n\n\n\nFull Show Notes\n(02:17) Persuasion vs. Coercion\n(03:49) The Definition of Persuasion\n(09:02) The Skills Needed to Become Better Persuaders\n(13:00) What Matters Most in Persuasion: Curating Information\n(14:46) Tactics to Refine Your Persuasion Skills\n(18:37) Persuasive Tool: Listen More and Talk Less\n(24:43) Dealing With Rejection\n(27:06) Techniques to Handle Rejection: 3P\u2019s & 10-10-10\n(30:27) Tactics for Better Clarity\n(32:10) The Most Important Question in Sales and Persuasion\n(35:04) The Shift From Problem Solving to Problem Framing\n(36:43) Looping as a Technique to Mitigate Disagreements\n(41:40) How to Persuade Your Kids Using Motivational Interviewing\n(44:59) The Importance of Social Proof in Persuasive Encounters\n(47:48) Daniel's Favorite Decision-Making Heuristics\n(48:25) Persuasion Tactics for Self-Motivation\n(50:11) Online Pitching Tactics\n(51:24) How to Use Utility & Curiosity for Email Pitches\n(53:05) Daniel's New Column on The Washington Post\n\nConnect with All the Hacks\nAll the Hacks:\xa0Newsletter\xa0|\xa0Website\xa0|\xa0Membership\xa0|\xa0Email\nChris Hutchins:\xa0Twitter\xa0|\xa0Instagram\xa0|\xa0Website\xa0|\xa0LinkedIn\n\nEditor\u2019s Note: The content on this page is accurate as of the posting date; however, some of our partner offers may have expired. Opinions expressed here are the author's alone, not those of any bank, credit card issuer, hotel, airline, or other entity. This content has not been reviewed, approved or otherwise endorsed by any of the entities included within the post.