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Search on the web is ubiquitous. Everyone knows and uses Google. Most websites include a way to search the content within their pages and web users are often classified as either searchers or browsers. For many companies, search is considered a solved problem\u2014you get an engine, point it at your content, add an entry box to your global navigation and you are done. This couldn\u2019t be further from the truth.
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\nAs experience designers, we have an obligation to understand how search works so we can craft an experience that enhances the lives of our users. For too long we have lived at the mercy of vendors and IT departments and their directives of how search should work. We need to understand what goes on under the search covers so we can put the focus back where it belongs\u2014on the person using the tool, not the tool itself.
\nAbout Chiara Fox
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\nChiara Fox is a senior information architect for Adaptive Path. Chiara has developed successful information architectures for intranets, informational websites, and e-commerce sites. She\u2019s worked with Fortune 100 and 500 companies such as PeopleSoft, AT&T, Square D, L.L. Bean, and Hewlett-Packard.