Supermarkets Misleading Shoppers
5 Live Investigates has discovered three of the UK\u2019s leading supermarkets are misleading customers by selling food which is high in salt or fat in the healthier choices sections of their stores. The British Dietetic Association says the supermarkets are being \u2018unhelpful\u2019 and the practise is \u2018confusing\u2019 for customers.
Researchers visited the top five supermarkets in the UK and found Sainsbury\u2019s, Morrisons and Tesco were all selling products high in salt and saturated fat in areas marked as containing healthy or healthier choices food. The Royal Society for Public Health says the findings raise the possibility of the introduction of a supermarket regulator.
Tesco has told 5 Live it\u2019s sorry some of its products were mistakenly included under a \u2018Healthy and Diet Meals\u2019 sign. Morrisons says their 'Healthier Choices' section gives customers the option to buy an item that is healthier than a product that meets a similar need \u2013 even though it might still carry a red traffic light label. And Sainsbury\u2019s say it\u2019s going to update its signage to reflect that vegetarian and plant based meals are now stocked alongside their range of healthier meals.
Photo credit: Helen Clifton