Test. Optimize. Scale.

Test. Optimize. Scale.

31 episodes

Listen as industry leaders and pioneers share their insights and experiences of growing their businesses to scale using marketing. Find out what to test, what to optimize, and when to scale as they speak with Jason Fishman, SVP Digital Strategy, DNA - Digital Niche Agency.

Podcasts

Test. Optimize. Scale. #137 "Scale in similar communities to obtain a greater ROI W/Jason Wood

Published: Dec. 15, 2023, 6 p.m.
Duration: 50 minutes 53 seconds

Listed in: Business

Test. Optimize. Scale. #136 "Be a mentor to help others promote growth within an industry" W/ Mark Cianci

Published: Dec. 8, 2023, 9:36 p.m.
Duration: 51 minutes 9 seconds

Listed in: Business

Test. Optimize. Scale. Episode #134 Start creating video now, to create an emotional connection" W/John Bertino

Published: Nov. 26, 2023, 4:27 p.m.
Duration: 56 minutes 44 seconds

Listed in: Business

Test. Optimize. Scale.#128 Audit the competition before launching your campaign. W/Ruth Hedges

Published: Oct. 13, 2023, 8:16 p.m.
Duration: 50 minutes 35 seconds

Listed in: Business

Test. Optimize. Scale. Episode #127 Were in a Moment of Evolution For The Marketing Industry" W/ Samir Balwani

Published: Oct. 6, 2023, 6:07 p.m.
Duration: 46 minutes 23 seconds

Listed in: Business

Test. Optimize. Scale. #126 The secret to driving traffic is a proven marketing agency." W/ Nate Dodson

Published: Sept. 29, 2023, 7:47 p.m.
Duration: 48 minutes 41 seconds

Listed in: Business

Test. Optimize. Scale. Episode #125 Harness your team to create efficient processes to propel your brand" W/Katy Trost

Published: Sept. 22, 2023, 11:16 p.m.
Duration: 49 minutes 28 seconds

Listed in: Business

Episode #124 Set-up, Sales, & Scale: Build sustainable growth" W/Charles E. Guadet II

Published: Sept. 15, 2023, 9:28 p.m.
Duration: 53 minutes 17 seconds

Listed in: Business

Test. Optimize. Scale. Episode #123 "The data will lead you to the correct path." W/ Kurt Uhlir

Published: Sept. 8, 2023, 9:53 p.m.
Duration: 50 minutes 57 seconds

Listed in: Business

Test. Optimize. Scale. Episode #122 Invest in your team and the people around you." W/ William Eilers

Published: Sept. 1, 2023, 11:18 p.m.
Duration: 49 minutes 37 seconds

Listed in: Business

Test. Optimize. Scale. Episode #121 "Leadership is in service of others." w/ Zach Montroy

Published: Aug. 25, 2023, 5 p.m.
Duration: 39 minutes 15 seconds

Listed in: Business

Episode #119 Treat your business like a franchise W/ Joe Ardeeser

Published: Aug. 11, 2023, 8:53 p.m.
Duration: 54 minutes 15 seconds

Listed in: Business

Episode #118 Unleash your businesses potential with the E-commerce giant, Amazon w/Michael Begg

Published: Aug. 4, 2023, 9:54 p.m.
Duration: 46 minutes 12 seconds

Listed in: Business

Episode #117 Utilize experts to assist you with your marketing efforts."

Published: July 31, 2023, 4:10 p.m.
Duration: 42 minutes 21 seconds

Listed in: Business

Episode #116 Dial into your essential leading indicators to drive success."

Published: July 23, 2023, 6:15 p.m.
Duration: 50 minutes 32 seconds

Listed in: Business

Episode #115 People Buy Based on Trust: support buyers on their journey with authentic human connection.

Published: July 16, 2023, 6:19 p.m.
Duration: 50 minutes 16 seconds

Listed in: Business

Episode #114 Time is the most precious asset we have. W/ Barbara Turley

Published: July 12, 2023, 4 p.m.
Duration: 48 minutes 38 seconds

Listed in: Business

Episode #113 Mentality is key: you have to be all in and do what it takes to win." W/ A.T.

Published: July 11, 2023, 8:42 p.m.
Duration: 49 minutes 16 seconds

Listed in: Business

Test. Optimize. Scale. #112 Don't be afraid to pivot to find the right formula.w/Troy Helming

Published: June 23, 2023, 9:14 p.m.
Duration: 55 minutes 13 seconds

Listed in: Business

Test. Optimize. Scale. #111 If you want to scale, niche a service, and niche an industry. w/ Jody Grunden

Published: June 15, 2023, 5 p.m.
Duration: 50 minutes 3 seconds

Listed in: Business

Test. Optimize. Scale. #109 Failure is not the end; it's a stepping stone towards success."w/Lindsey Carnett

Published: June 2, 2023, 7:46 p.m.
Duration: 31 minutes 16 seconds

Listed in: Business

Test. Optimize. Scale. #108 Marketing is an activity that helps a business facilitate a trade. W/ Stven Frey

Published: May 19, 2023, 9:11 p.m.
Duration: 1 hour 4 minutes 45 seconds

Listed in: Business

Test. Optimize. Scale. #105 YouTube Ads are an untapped gold rush for performance. w/ Marcus Svedin

Published: April 14, 2023, 6:20 p.m.
Duration: 1 hour 4 minutes 38 seconds

Listed in: Business

Test. Optimize. Scale. #104 It's important to keep your investors in the loop with everything. w/Michael Golomb

Published: April 7, 2023, 8:01 p.m.
Duration: 46 minutes 53 seconds

Listed in: Business

Test. Optimize. Scale. #102 Put the community into the design process as much as possible W/ Aggroed Lighthacker

Published: March 28, 2023, 11:06 p.m.
Duration: 41 minutes 33 seconds

Listed in: Business

Test. Optimize. Scale. #101 Partnerships are a big part of being an entrepreneur. W/ Amir Reichman

Published: March 3, 2023, 6 p.m.
Duration: 48 minutes 35 seconds

Listed in: Business

Test. Optimize. Scale. #100 Take what works and double down on it.W/ Galiano Tiramani

Published: Feb. 24, 2023, 6 p.m.
Duration: 34 minutes 24 seconds

Listed in: Business

Test. Optimize. Scale. #99 Taking care of your team should be the number one priority W/ Brian Haugli

Published: Feb. 17, 2023, 8:54 p.m.
Duration: 50 minutes 52 seconds

Listed in: Business

Test. Optimize. Scale. #98 "The Value of Relationships is the key to any type of success." W/ Maurice Hamilton

Published: Feb. 10, 2023, 4:36 p.m.
Duration: 47 minutes 46 seconds

Listed in: Business

Test. Optimize. Scale. #97 "Even if you get a one-to-one return, it's still worth optimizing." W/ Kyle Kane

Published: Feb. 3, 2023, 8:20 p.m.
Duration: 44 minutes 45 seconds

Listed in: Business

Test. Optimize. Scale. #Episode #96 "Data fuels our industry and everything related to trading." W/ Yael Tamar

Published: Jan. 27, 2023, 9:56 p.m.
Duration: 45 minutes 51 seconds

Listed in: Business

Test. Optimize. Scale. #95 "Understand what is driving your business and growth." w/Brooke Chapman

Published: Jan. 20, 2023, 11:58 p.m.
Duration: 40 minutes 59 seconds

Listed in: Business

Test. Optimize. Scale. #94 Don't be afraid to optimize your marketing and strategy." W/ Chris Joannou

Published: Jan. 13, 2023, 6 p.m.
Duration: 52 minutes 2 seconds

Listed in: Business

Test. Optimize. Scale. Ep.#89 "Create the life you want to create." W/ Mike "C-Roc" Ciorrocco

Published: Dec. 9, 2022, 11:08 p.m.
Duration: 45 minutes 26 seconds

Listed in: Business

Test. Optimize. Scale.#87 The key to user generated content is putting the hook and message first. W/Will Perry

Published: Nov. 15, 2022, 7:05 p.m.
Duration: 1 hour 2 minutes 22 seconds

Listed in: Business

Test. Optimize. Scale. Episode #84 Test first, optimize, then push to scale. W/Rodman Schley

Published: Oct. 22, 2022, 6:24 p.m.
Duration: 42 minutes 44 seconds

Listed in: Business

Test. Optimize. Scale. Episode #83"The Future of Electric Vehicles" W/Micah Bergdale

Published: Oct. 21, 2022, 6:23 p.m.
Duration: 41 minutes 55 seconds

Listed in: Business

Test. Optimize. Scale. #82 "Success is About Constantly Creating Something New or Better. W/Ted Mcgrath

Published: Oct. 3, 2022, 6:35 p.m.
Duration: 43 minutes 51 seconds

Listed in: Business

Test. Optimize. Scale. #81 "Trusting the right team is imperative to meeting your goals W/Jason Sprenkle

Published: Oct. 2, 2022, 6:33 p.m.
Duration: 44 minutes 56 seconds

Listed in: Business

Test. Optimize. Scale. #80 "Standout from the competition W/Jacob Anson

Published: Oct. 1, 2022, 6:11 p.m.
Duration: 44 minutes 59 seconds

Listed in: Business

Test. Optimize. Scale. #79 "If you make space energy floods into it W/Brian Swichkow

Published: Sept. 30, 2022, 5:55 p.m.
Duration: 59 minutes 40 seconds

Listed in: Business

Test. Optimize. Scale. #77 Your strategic advantage makes you a long-term player W/Speed Bancroft

Published: Aug. 29, 2022, 6:01 p.m.
Duration: 41 minutes 54 seconds

Listed in: Business

Test. Optimize. Scale. Episode #76 Keep building relationships with your investors W/Nathan Beckord

Published: Aug. 28, 2022, 5:55 p.m.
Duration: 7 minutes 23 seconds

Listed in: Business

Test. Optimize. Scale. Episode #75 w/ Avadain Graphene CEO Brad Larschan

Published: Aug. 27, 2022, 5:51 p.m.
Duration: 43 minutes 35 seconds

Listed in: Business

Test. Optimize. Scale. Episode #74 "Hone your company's marketing strategy." w/ Cedric Long and Jason Crystal

Published: Aug. 26, 2022, 5:47 p.m.
Duration: 46 minutes 9 seconds

Listed in: Business

Episode #73 We're attracting people to the door, but how are we receiving them? W/Mia Umanos

Published: July 6, 2022, 10:33 p.m.
Duration: 48 minutes 8 seconds

Listed in: Business

Episode #72 The business of tech has never changed w/ Majid Abai

Published: June 28, 2022, 11:22 p.m.
Duration: 35 minutes 39 seconds

Listed in: Business

Episode #71 There is no idea too big or too small. w/Justin Lacche

Published: June 21, 2022, 4:57 p.m.
Duration: 40 minutes 41 seconds

Listed in: Business

Episode #70 Push the limits one day at a time. w/Epi Ludvik

Published: June 1, 2022, 6:44 p.m.
Duration: 51 minutes 47 seconds

Listed in: Business

Episode #69 You don't have to be a shark to be an investor. w/Douglas Ruark

Published: May 31, 2022, 6:38 p.m.
Duration: 41 minutes 39 seconds

Listed in: Business

Episode #68 Bring people along the journey on why you're raising capital. w/ Dawson Russell

Published: May 10, 2022, 8:34 p.m.
Duration: 45 minutes 47 seconds

Listed in: Business

Test. Optimize. Scale. #67 Be personally invested in what you do. w/ Kish Vasnani

Published: April 21, 2022, 6:07 p.m.
Duration: 44 minutes 18 seconds

Listed in: Business

Test. Optimize. Scale. #66 Communicate on what matters. w/ Evan Pondel

Published: April 3, 2022, 6:15 p.m.
Duration: 52 minutes 53 seconds

Listed in: Business

Test. Optimize. Scale. #65 Test different methods you can scale.. w/Tony Drockton

Published: April 2, 2022, 5:52 p.m.
Duration: 46 minutes 34 seconds

Listed in: Business

Test. Optimize. Scale. #64 Evolving Financial Markets and Equity Crowdfunding. w/Dara Albright

Published: April 1, 2022, 5:48 p.m.
Duration: 51 minutes 45 seconds

Listed in: Business

Test. Optimize. Scale. #63 Ownership Early is Critically Important w/ Eric A. Cox

Published: Feb. 11, 2022, 11:27 a.m.
Duration: 53 minutes 5 seconds

Listed in: Business

#62 No Time to Waste While Raising Capital w/ Shari Noonan

Published: Dec. 9, 2021, 11:50 p.m.
Duration: 40 minutes 40 seconds

Listed in: Business

#61 The Exciting Future of Blockchain w/ Sean Knight & Jonathan Gicewicz

Published: Nov. 4, 2021, 9:22 p.m.
Duration: 43 minutes 11 seconds

Listed in: Business

#60 Your Customers & Investors are Your Best Salespeople w/ Erin Holloway

Published: Oct. 28, 2021, 6:13 p.m.
Duration: 41 minutes 43 seconds

Listed in: Business

Test. Optimize. Scale. #59 A Deeper Dive into Influencer Marketing w/ Jeremy Barnett

Published: Oct. 22, 2021, 9:31 p.m.
Duration: 46 minutes 7 seconds

Listed in: Business

#58 Communication with Your Investors is Key w/ Balky Nair

Published: Oct. 14, 2021, 5 p.m.
Duration: 38 minutes 48 seconds

Listed in: Business

#57 The Alchemy of a Successful Campaign w/ Dele Atanda

Published: Oct. 7, 2021, 7:47 p.m.
Duration: 53 minutes 13 seconds

Listed in: Business

#56 The Consumer is Now the Investor w/ Will Ford

Published: Sept. 30, 2021, 8:04 p.m.
Duration: 52 minutes 58 seconds

Listed in: Business

#55 Its All About Educating the Industry w/ Lorel Scott

Published: Sept. 23, 2021, 6:03 p.m.
Duration: 54 minutes 59 seconds

Listed in: Business

#54 Entrepreneurs: Stand Your Ground w/ Tom Graham

Published: Sept. 9, 2021, 7:44 p.m.
Duration: 35 minutes 13 seconds

Listed in: Business

#53 Dont Marry Your Product w/ Neil Twa

Published: Sept. 2, 2021, 9 p.m.
Duration: 53 minutes 58 seconds

Listed in: Business

#52 Working With the Right Council is Critical w/ Etan Butler

Published: Aug. 26, 2021, 5 p.m.
Duration: 50 minutes 45 seconds

Listed in: Business

#51 As a Founder, You Have to Be Willing to Learn w/ Chris Graebe

Published: Aug. 19, 2021, 8:25 p.m.
Duration: 54 minutes 19 seconds

Listed in: Business

#50 Lets Talk Numbers & Narratives w/ Neil Twa

Published: Aug. 12, 2021, 9:18 p.m.
Duration: 46 minutes 56 seconds

Listed in: Business

#49 Think Beyond the Raise w/ Billy Coker

Published: Aug. 5, 2021, 8:59 p.m.
Duration: 43 minutes 44 seconds

Listed in: Business

#48 Reconnect With Your Why w/ Luigi Amante

Published: July 29, 2021, 6:47 p.m.
Duration: 1 hour 2 minutes 40 seconds

Listed in: Business

#47 What Questions Are You Operating Under? w/ Phillip Lanos

Published: July 22, 2021, 6:14 p.m.
Duration: 1 hour 2 minutes 37 seconds

Listed in: Business

#46 You Have to Be Able to Adjust Your Expertise w/ Victoria Yampolsky

Published: July 15, 2021, 9:30 p.m.
Duration: 45 minutes 27 seconds

Listed in: Business

#45 Crowdfunding is Just getting Started w/ Will Ford

Published: July 8, 2021, 8:41 p.m.
Duration: 1 hour 1 minute 6 seconds

Listed in: Business

#44 Focus on the Talent to Grow w/ Jeevan Singh

Published: July 1, 2021, 8:59 p.m.
Duration: 47 minutes 10 seconds

Listed in: Business

#43 The Benefits of the Democratization of Crowdfunding w/ Itay Golan

Published: June 24, 2021, 9:22 p.m.
Duration: 49 minutes 27 seconds

Listed in: Business

#42 Listen to the Small Voices in Your Community w/ Brian Bristol

Published: June 17, 2021, 8:52 p.m.
Duration: 49 minutes 24 seconds

Listed in: Business

#41 You Have to Track the Data w/ Jill Albert

Published: June 10, 2021, 7:33 p.m.
Duration: 48 minutes 35 seconds

Listed in: Business

#40 The Key to Success: An Open Mind & Curiosity W/ Sam Blan

Published: June 3, 2021, 9:43 p.m.
Duration: 55 minutes 10 seconds

Listed in: Business

#39 Test Early and Often W/ Stephen Stearman

Published: May 28, 2021, 5 a.m.
Duration: 52 minutes 58 seconds

Listed in: Business

#38 Dont Underestimate the Wisdom of Your Crowd W/ Ivan Kan & Jeffrey Maganis

Published: May 20, 2021, 8:15 p.m.
Duration: 52 minutes 58 seconds

Listed in: Business

#37 How to Build Momentum for Your Startup W/ Ramses Villela

Published: May 13, 2021, 9:14 p.m.
Duration: 53 minutes 32 seconds

Listed in: Business

#36 The Legalities Behind Crowdfunding W/ Jeffrey Marks

Published: May 6, 2021, 5 p.m.
Duration: 44 minutes 46 seconds

Listed in: Business

#30 How to Build Compelling Brand Campaigns W/ Andrea Pereira

Published: March 18, 2021, 7:43 p.m.
Duration: 52 minutes 48 seconds

Listed in: Business

#29 Making Equity Crowdfunding Work for You W/ David Willis

Published: March 11, 2021, 8:27 p.m.
Duration: 1 hour 9 minutes 52 seconds

Listed in: Business

#28 Focusing on Equity Crowdfunding’s Bright Future W/ Kinsey Cronin

Published: March 4, 2021, 9:49 p.m.
Duration: 52 minutes 35 seconds

Listed in: Business

#27 Efficient B2B Marketing Strategies W/ Dan Englander

Published: Feb. 25, 2021, 6 p.m.
Duration: 39 minutes 35 seconds

Listed in: Business

#26 Marketing is All About Knowing Who Your Customer Is W/ Lisa Licht

Published: Feb. 18, 2021, 11:19 p.m.
Duration: 52 minutes 37 seconds

Listed in: Business

#25 When it Comes to SEO, Play to Your Strengths W/ Harry Sanders

Published: Feb. 11, 2021, 4 p.m.
Duration: 43 minutes 5 seconds

Listed in: Business

#24 New and Improved Ways to Meet Your Crowdfunding Goals W/ Allen Jebsen

Published: Feb. 4, 2021, 4 p.m.
Duration: 51 minutes 44 seconds

Listed in: Business

#23 An Exclusive Look Inside Regulation Crowdfunding Portals. W/ Jonny Price

Published: Jan. 28, 2021, 8:34 p.m.
Duration: 59 minutes 6 seconds

Listed in: Business

#22 Insider Tips For Equity Crowdfunding w/ Chuck Pettid

Published: Jan. 21, 2021, 9:46 p.m.
Duration: 29 minutes 45 seconds

Listed in: Business

#21 The Best Ways to Grow More Investors w/ Jonathan Keim

Published: Jan. 14, 2021, 9:01 p.m.
Duration: 45 minutes 38 seconds

Listed in: Business

#20 How To Build Your Brand’s Story. w/ Stephanie Jiroch

Published: Jan. 7, 2021, 9:34 p.m.
Duration: 54 minutes 45 seconds

Listed in: Business

#19 How To Engage Your Investors. w/ Chris Lustrino

Published: Dec. 28, 2020, 9:26 p.m.
Duration: 45 minutes 16 seconds

Listed in: Business

#18 Reexamining Everything About Your Business

Published: Dec. 17, 2020, 8:58 p.m.
Duration: 53 minutes 5 seconds

Listed in: Business

#17 How To Get the Best Media Coverage for Your Target Audience. w/ Eric Fischgrund

Published: Dec. 10, 2020, 7:32 p.m.
Duration: 58 minutes 9 seconds

Listed in: Business

#16 How To Build a Strong Foundation in Your Blockchain Startup. w/ Gordon Einstein

Published: Nov. 19, 2020, 8:10 p.m.
Duration: 43 minutes 2 seconds

Listed in: Business

#15 As a Marketer, You Should Always Be Testing. w/ Frank Frausto

Published: Oct. 29, 2020, 5 p.m.
Duration: 52 minutes 36 seconds

Listed in: Business

#14 The Best Ways to Enable Growth Through Your SEO. w/ Deepak Shukla

Published: Oct. 22, 2020, 5 p.m.
Duration: 1 hour 3 minutes 34 seconds

Listed in: Business

#13 Marketing Requires Out of the Box Thinking. w/ Sean Ford

Published: Oct. 8, 2020, 5 p.m.
Duration: 1 hour 1 minute 40 seconds

Listed in: Business

#12 Building Your Net Worth with Your Network. w/ Steve Morales

Published: Sept. 24, 2020, 5 p.m.
Duration: 57 minutes 46 seconds

Listed in: Business

#11 How To Manage Expectations with Evaluations. w/ Karl Sjogren

Published: Sept. 17, 2020, 5 p.m.
Duration: 39 minutes 39 seconds

Listed in: Business

#10 How to Build Your Brand Up. w/ Justin Wu

Published: Sept. 10, 2020, 5 p.m.
Duration: 51 minutes 34 seconds

Listed in: Business

#9 How to Use Cryptocurrency to Your Advantage. w/ Ashton Addison

Published: Aug. 6, 2020, 5 p.m.
Duration: 53 minutes 57 seconds

Listed in: Business

#8 How to Master Performance Marketing. w/ JP Johl

Published: July 23, 2020, 5 p.m.
Duration: 1 hour 8 minutes 14 seconds

Listed in: Business

#7 How to Predict the Future of Cryptocurrency. w/ Rob McNealy

Published: July 9, 2020, 5 p.m.
Duration: 1 hour 15 minutes 39 seconds

Listed in: Business

#6 How to Be Effective w/ Influencer Marketing. w/ Jeremy Barnett

Published: June 25, 2020, 5 p.m.
Duration: 52 minutes 44 seconds

Listed in: Business

#5 More Conversations Create More Opportunities w/ Dustin Dye

Published: June 11, 2020, 5 p.m.
Duration: 54 minutes 39 seconds

Listed in: Business

#4 Get in Front of Action Makers w/ Kelley Weaver

Published: May 28, 2020, 5 p.m.
Duration: 49 minutes 40 seconds

Listed in: Business

#3 Launching Your Team w/ Simon Bogdanowicz

Published: May 14, 2020, 5 p.m.
Duration: 58 minutes 27 seconds

Listed in: Business

#2 Blockchain Pioneer Brad Yasar

Published: April 30, 2020, 5 p.m.
Duration: 47 minutes 43 seconds

Listed in: Business

#1 If you want to be better at ____ w/ Ryan Foland

Published: April 16, 2020, 8:05 p.m.
Duration: 36 minutes 31 seconds

Listed in: Business

Test | Optimize | Scale Introduction

Published: April 16, 2020, 6:39 p.m.
Duration: 6 minutes 22 seconds

Listed in: Business