Inspired Marketing

Inspired Marketing

79 episodes

Real experiences and inspirational stories of marketing leaders that are transforming their organization using the Oracle Marketing Cloud.

Podcasts

Inspired Marketing Episode 79 - Thomson Reuters - Wayne Leuthmers

Published: March 8, 2021, 9 a.m.
Duration: 12 minutes 48 seconds

Listed in: Other

Inspired Marketing Episode 78 - Ferguson - Chris Clark

Published: Feb. 3, 2021, 9 a.m.
Duration: 35 minutes 47 seconds

Listed in: Other

Inspired Marketing: Cisco’s JoAnn Tillman on Developing Their Partner News Hub Platform

Published: Oct. 21, 2020, 8 a.m.
Duration: 20 minutes 38 seconds

Listed in: Other

Inspired Marketing: Dow Jones’s Hannah Kranich on Bringing More Intelligence in Lead Scoring

Published: July 29, 2020, 9 a.m.
Duration: 16 minutes 38 seconds

Listed in: Other

Inspired Marketing Episode 75 - COVID Panel

Published: June 24, 2020, 9 a.m.
Duration: 52 minutes 15 seconds

Listed in: Other

Inspired Marketing: Uberflip’s Randy Frisch on Reviving the Content Marketing Experience

Published: May 27, 2020, 9 a.m.
Duration: 35 minutes 57 seconds

Listed in: Other

Protiviti’s Liane Shayer on Developing an Efficient Marketing Maturation Process

Published: April 29, 2020, 9 a.m.
Duration: 27 minutes 40 seconds

Listed in: Other

Inspired Marketing: Wiley’s Lance Osborne on bringing Empathy and Immersion into Marketing

Published: March 27, 2020, 5:10 p.m.
Duration: 22 minutes 42 seconds

Listed in: Other

Inspired Marketing: Thermo Fisher Scientific’s Todd Linden on Combining Content and Agile Marketing

Published: Feb. 26, 2020, 10 a.m.
Duration: 13 minutes 51 seconds

Listed in: Other

Inspired Marketing: Cision’s David Cardiel on Scaling Their Demand Generation Operations

Published: Aug. 12, 2019, 10 a.m.
Duration: 35 minutes 28 seconds

Listed in: Other

Inspired Marketing: Thomson Reuters’s Sarah Smith on Lead Management

Published: July 15, 2019, 10 a.m.
Duration: 16 minutes 49 seconds

Listed in: Other

Inspired Marketing: Vertiv's Jen Renaud on Digital Transformation

Published: June 17, 2019, 10 a.m.
Duration: 32 minutes 48 seconds

Listed in: Other

Inspired Marketing: BlackRock’s John Pavlick on Building a Seamless Marketing Operations Team

Published: May 28, 2019, 10 a.m.
Duration: 22 minutes 7 seconds

Listed in: Other

Inspired Marketing: Cisco’s Jeanne Quinn and Kelsi Doran on Digitizing the Customer Experience

Published: May 6, 2019, 10 a.m.
Duration: 20 minutes 35 seconds

Listed in: Other

Inspired Marketing: Cognex’s Kris Gormley on Developing a Lead Scoring System

Published: April 15, 2019, 10 a.m.
Duration: 12 minutes 15 seconds

Listed in: Other

Inspired Marketing: Merrill Corporation's Jeff Kohl on Oracle Eloqua and the Salesforce Integration App

Published: Feb. 18, 2019, 11 a.m.
Duration: 17 minutes 30 seconds

Listed in: Other

Inspired Marketing: Keysight’s Marie Hattar on Rapid Marketing Transformation

Published: Feb. 4, 2019, 11 a.m.
Duration: 33 minutes 18 seconds

Listed in: Other

Inspired Marketing: HomeAway’s Angela Vega on Program Management Strategy

Published: Jan. 21, 2019, 11 a.m.
Duration: 33 minutes 20 seconds

Listed in: Other

Inspired Marketing: Lexmark's Maria Wilson on the CRM Migration Process

Published: Jan. 7, 2019, 11 a.m.
Duration: 24 minutes 56 seconds

Listed in: Other

Inspired Marketing: Optum's Ryan Coats on Evolving into a Digital Marketing Powerhouse

Published: Nov. 5, 2018, 11 a.m.
Duration: 33 minutes 7 seconds

Listed in: Other

Inspired Marketing: PTC’s Dana Olivas on High-Value Lead Generation

Published: Sept. 24, 2018, 10 a.m.
Duration: 11 minutes 49 seconds

Listed in: Other

Inspired Marketing: Lenovo's Ashley Wylie on Connecting Sales and Marketing with Oracle Eloqua Engage

Published: Sept. 10, 2018, 10 a.m.
Duration: 9 minutes 27 seconds

Listed in: Other

Inspired Marketing: Dart Bebel II of Turnkey Vacation Rentals on Targeted Oracle Eloqua Campaigns

Published: Aug. 6, 2018, 10 a.m.
Duration: 19 minutes 8 seconds

Listed in: Other

Inspired Marketing: Overstock.com's Brent Christensen on Customer-Driven Content

Published: July 23, 2018, 10 a.m.
Duration: 12 minutes 17 seconds

Listed in: Other

Inspired Marketing: Thomson Reuters' Zach Monroe on Merging Oracle Eloqua Instances

Published: July 9, 2018, 10 a.m.
Duration: 37 minutes 22 seconds

Listed in: Other

Inspired Marketing: Progress' Carmen Gardiner on Digital Attribution

Published: June 18, 2018, 10 a.m.
Duration: 16 minutes 42 seconds

Listed in: Other

Inspired Marketing: Samsung Electronic’s Güçlü Ozsayin on Enterprise Mobility Campaigns

Published: June 4, 2018, 10 a.m.
Duration: 20 minutes 51 seconds

Listed in: Other

Inspired Marketing: Ingram’s Kyle Nakayama on Training In-House on Oracle Eloqua

Published: May 21, 2018, 10 a.m.
Duration: 39 minutes 22 seconds

Listed in: Other

Inspired Marketing: Intel’s Rob Woods and Rashmi Nath on Improving Your Marketing Stack

Published: May 7, 2018, 10 a.m.
Duration: 39 minutes 35 seconds

Listed in: Other

Inspired Marketing: MCX18 Live Panel

Published: April 23, 2018, 10 a.m.
Duration: 47 minutes 55 seconds

Listed in: Other

Inspired Marketing: Cisco’s Amy Anderson on Good Governance

Published: April 9, 2018, 10 a.m.
Duration: 26 minutes 42 seconds

Listed in: Other

Inspired Marketing: RSM’s Jace Brendle on Building a Custom Preference Center

Published: March 26, 2018, 10 a.m.
Duration: 21 minutes 30 seconds

Listed in: Other

Inspired Marketing: Modern Customer Experience 2018 Preview

Published: March 5, 2018, 11 a.m.
Duration: 4 minutes 56 seconds

Listed in: Other

Inspired Marketing: PTC’s Jean Lee and Anna Poulakis on Increasing Process Efficiency

Published: Feb. 19, 2018, 11 a.m.
Duration: 20 minutes 30 seconds

Listed in: Other

Inspired Marketing: Dell’s Jennifer Gruninger on Nurturing Customers

Published: Feb. 5, 2018, 11 a.m.
Duration: 21 minutes 6 seconds

Listed in: Other

Inspired Marketing: Relationship One’s Ron Corbisier on Finding Modern Marketing Success

Published: Jan. 22, 2018, 11 a.m.
Duration: 20 minutes 43 seconds

Listed in: Other

Inspired Marketing: PerkinElmer’s Richard Flaherty on Taking a More Automated Marketing Approach

Published: Jan. 8, 2018, 11 a.m.
Duration: 17 minutes 57 seconds

Listed in: Other

Inspired Marketing: Red Wing Shoes’ Dave Schneider on Connecting with Customers

Published: Dec. 26, 2017, 11 a.m.
Duration: 32 minutes 20 seconds

Listed in: Other

Inspired Marketing: Cambria’s J.J. Thoele on Memorable Customer Experiences

Published: Dec. 11, 2017, 11 a.m.
Duration: 20 minutes 45 seconds

Listed in: Other

Inspired Marketing: Demandbase’s Beth Tiltges & Stephanie Thomas on Field Marketing Initiatives

Published: Nov. 27, 2017, 11 a.m.
Duration: 32 minutes 23 seconds

Listed in: Other

Inspired Marketing: DXC Technology’s Nick Panayi on Pursuit Marketing

Published: Nov. 13, 2017, 11 a.m.
Duration: 29 minutes 11 seconds

Listed in: Other

Inspired Marketing: Second City’s Marilyn Cox on Leveraging Customer Relationships

Published: Oct. 30, 2017, 10 a.m.
Duration: 23 minutes 15 seconds

Listed in: Other

Inspired Marketing: Plex's Jennifer Pockell Dimas on Account-Based Marketing Strategies

Published: Oct. 16, 2017, 10 a.m.
Duration: 26 minutes 15 seconds

Listed in: Other

Inspired Marketing: Mouser Electronic's Candice Willingham on Marketing Automation Implementation

Published: Oct. 2, 2017, 10 a.m.
Duration: 12 minutes 11 seconds

Listed in: Other

Inspired Marketing: Oracle’s Jeb Dasteel on Foundations for Customer Success

Published: Sept. 18, 2017, 10 a.m.
Duration: 13 minutes 15 seconds

Listed in: Other

Inspired Marketing: PwC's Paul Dunay on Creating Account-Based Marketing Reports

Published: Sept. 5, 2017, 10 a.m.
Duration: 24 minutes 24 seconds

Listed in: Other

Inspired Marketing: Carlson Wagonlit Travel’s Niles Randolph on Setting Up a Sales Pipeline

Published: Aug. 21, 2017, 10 a.m.
Duration: 16 minutes 39 seconds

Listed in: Other

Inspired Marketing: Oracle’s Laura Ipsen on the Exciting Future of Oracle Marketing Cloud

Published: Aug. 7, 2017, 10 a.m.
Duration: 19 minutes 17 seconds

Listed in: Other

Inspired Marketing: Iron Mountain's Leslie Alore on Scaling Marketing Automation Functions Globally

Published: July 24, 2017, 10 a.m.
Duration: 20 minutes 6 seconds

Listed in: Other

Inspired Marketing: DocuSign's Matt Feeney on Keeping Clean Data

Published: July 10, 2017, 2:54 p.m.
Duration: 26 minutes 29 seconds

Listed in: Other

Inspired Marketing: Oracle's Jennifer Renaud on Utilizing Technology to its Fullest Capacity

Published: June 26, 2017, 10 a.m.
Duration: 15 minutes 52 seconds

Listed in: Other

Inspired Marketing: Tableau's Mike Braund on Implementing a Different Organizational Structure

Published: June 12, 2017, 10 a.m.
Duration: 27 minutes 29 seconds

Listed in: Other

Inspired Marketing: Chris Block on Cummins' Marketing Automation Center of Excellence

Published: May 29, 2017, 10 a.m.
Duration: 22 minutes 39 seconds

Listed in: Other

Inspired Marketing: Polycom's AJ Sedlak on Running Multiple Nurture Streams

Published: May 2, 2017, 10 a.m.
Duration: 18 minutes 32 seconds

Listed in: Other

Inspired Marketing: Dun & Bradstreet's Liz Gertz on Leveraging Your Own Solutions

Published: April 17, 2017, 10 a.m.
Duration: 22 minutes 36 seconds

Listed in: Other

Inspired Marketing: Wiley's Carrie Ugarte on the Power of Dynamic Content

Published: April 3, 2017, 10 a.m.
Duration: 22 minutes 34 seconds

Listed in: Other

Inspired Marketing: Certiport's Brad Williams on Rapid Transformation

Published: March 20, 2017, 10 a.m.
Duration: 21 minutes 48 seconds

Listed in: Other

Inspired Marketing: Avaya's Mike McKinnon on Adopting a Common Language

Published: March 6, 2017, 11 a.m.
Duration: 42 minutes 50 seconds

Listed in: Other

Inspired Marketing: Optum's Alena Larson on the Best Lead Management Platform

Published: Feb. 20, 2017, 11 a.m.
Duration: 26 minutes 18 seconds

Listed in: Other

Inspired Marketing: MongoDB's Meg Goetsch on All Things Oracle Eloqua

Published: Jan. 23, 2017, 8:33 p.m.
Duration: 19 minutes 26 seconds

Listed in: Other

Inspired Marketing: Getty Images' Jason Widup on Predictive Marketing

Published: Jan. 9, 2017, 11 a.m.
Duration: 38 minutes 29 seconds

Listed in: Other

Inspired Marketing: Fluke's Mandy Allen on Measuring Marketing Impact

Published: Dec. 12, 2016, 4:19 p.m.
Duration: 33 minutes 11 seconds

Listed in: Other

Inspired Marketing: Thomson Reuter's Kyle Johnson On Consolidating Eloqua Instances

Published: Nov. 29, 2016, 3:43 p.m.
Duration: 19 minutes 13 seconds

Listed in: Other

Inspired Marketing: Brightcove's Chris Bondus on Lead Nurturing

Published: Nov. 15, 2016, 3:55 p.m.
Duration: 22 minutes 21 seconds

Listed in: Other

Medtronic's Matt Calnan On The Value of Unified Data

Published: Oct. 31, 2016, 10 a.m.
Duration: 34 minutes 26 seconds

Listed in: Other

MongoDB's Francesca Krihely on Advocacy Marketing

Published: Oct. 19, 2016, 10 a.m.
Duration: 39 minutes 23 seconds

Listed in: Other

Experian's Shane Sponagle Goes Global with Oracle Eloqua

Published: Oct. 3, 2016, 10 a.m.
Duration: 22 minutes 43 seconds

Listed in: Other

Lexmark's Maria Wilson, Putting the Customer First

Published: Sept. 19, 2016, 10 a.m.
Duration: 22 minutes 52 seconds

Listed in: Other

National Instruments' Joe Quinn on Optimizing Account-Based Marketing

Published: Aug. 8, 2016, 10 a.m.
Duration: 31 minutes 20 seconds

Listed in: Other

Eaton's Christine Woodhouse, Thinking Outside of the Marketing Box

Published: July 25, 2016, 10 a.m.
Duration: 12 minutes 22 seconds

Listed in: Other

Laser Spine Institute's Taylor Duba, Automating and Personalizing Email

Published: July 18, 2016, 10 a.m.
Duration: 21 minutes 52 seconds

Listed in: Other

Insperity's Amy Cortez, Utilizing Oracle Eloqua in its Purest Form

Published: June 27, 2016, 10 a.m.
Duration: 17 minutes 37 seconds

Listed in: Other

DLT's Kristin Oelke, Marketing to the Public Sector

Published: June 13, 2016, 10 a.m.
Duration: 14 minutes 48 seconds

Listed in: Other

Mountain America Credit Union's Joy Horrocks, Marketing to Members

Published: June 1, 2016, 10 a.m.
Duration: 11 minutes 45 seconds

Listed in: Other

The Chicago Bears' Elaine Delos Reyes, Fan Engagement and Marketing

Published: May 4, 2016, 10 a.m.
Duration: 20 minutes 22 seconds

Listed in: Other

Penton’s Rhonda Wunderlin, Transforming Marketing and Project Dragonfly

Published: April 20, 2016, 10 a.m.
Duration: 26 minutes 57 seconds

Listed in: Other

Optum’s Ryan Coats, RAD Reporting and Running Towards the Fire

Published: April 19, 2016, 10 a.m.
Duration: 33 minutes 56 seconds

Listed in: Other

Lenovo’s Michael Ballard, Mastering the Marketing Tech Stack

Published: April 18, 2016, 9 a.m.
Duration: 30 minutes 24 seconds

Listed in: Other